Facebook Offers: An Exciting New Development for Business Pages

It’s been bubbling away for a while now under the surface, but Facebook Offers have finally started to roll out among pages. This is A Good Thing™, and probably the most exciting development in business pages on Facebook (in my opinion, at least) since the ability to have your customers ‘check-in’ at your business. WhatRead more…

Know Your Buyers

Often, when I ask someone I’m working with who their ideal client is they’ll give the same answer: “Well, obviously, anyone who buys my product (or service)” Obviously they’re right. But knowing the difference between the people who buy your product and the people who are most positively effected by your product can be extremelyRead more…