2016

E-Commerce Marketing Survey 2016. Win £1000+ of consultancy!

2016 has been a crazy year. I don’t think anyone can dispute that, whether we’re talking about Brexit, a US presidential campaign, celebrity deaths, a boat not being named Boaty McBoatface, or one gorilla which captured the hearts of the online community. But I don’t really want to hear any more about those things. IRead more…

Marketing Budget Calculator

The fifty6 Marketing Budget Calculator

I’ve been going on about a ‘better way’ of working out marketing budgets for a while now. There was this video, and this one, and then this talk. After those talks, and some feedback from various lovely people I’ve ranted at about this over the past couple of years, I realised that the problem isn’tRead more…

How Much Marketing Is Enough?

Last week, on the 7th of March 2014, I gave a talk to the HHDBA’s ‘Future Of Business Conference’ for businesses in and around Mid Sussex. It was a great day, full of fantastic speakers and an involved crowd. Luckily for me, Chris was on hand to man the camera and get some footage. UnfortunatelyRead more…

How To Allocate Your Marketing Budget

How To Allocate Your Marketing Budget [VIDEO]

Have you ever found yourself wondering how to allocate your marketing budget? Following on from last week (where I answered “What Should My Marketing Budget Be?“), this video goes into some detail on how to simplify the process of allocating your marketing budget. Enjoy, and let me know what you think in the comments section below!

Facebook Offers: An Exciting New Development for Business Pages

It’s been bubbling away for a while now under the surface, but Facebook Offers have finally started to roll out among pages. This is A Good Thing™, and probably the most exciting development in business pages on Facebook (in my opinion, at least) since the ability to have your customers ‘check-in’ at your business. WhatRead more…